Notes from the team
Practical notes on websites, SEO and ads for Singapore SMEs.
No fluff, no growth-hacking clickbait — just what we've learned running websites, SEO and ads for local businesses.
SEO or Google Ads: which should a Singapore SME start with?
A practical breakdown of when to lead with paid search, when to lead with SEO, and why most SMEs eventually need both.
Read more12-point checklist before you launch a new SME website
The technical and conversion checks we run before any client website goes live — copy this list before your next launch.
Read moreGetting your Google Business Profile to actually generate calls
Most SMEs claim their listing and stop there. Here's what separates a profile that ranks from one that sits idle.
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